021:Events

Agentic Product Management

Build and ship AI-powered product workflows — not just features.

Audience

Who Should Attend

  • —Product managers who want to move beyond prompting into building
  • —Senior PMs and CPOs navigating AI strategy and roadmap prioritisation
  • —PMs at companies where AI is becoming a core capability, not a nice-to-have
Before you arrive

Prerequisites

  • —Familiarity with modern product management practices
  • —Basic exposure to LLM tools (ChatGPT, Claude, Copilot) is helpful but not required
Curriculum

Agenda

Overview

Agentic Product Management is a practitioner-led, full-day workshop designed for product managers who want to move from experimenting with AI to building with it. The curriculum is grounded in real production deployments — not demos or slide decks.

The day is structured around three arcs: understanding what makes a workflow genuinely "agentic," mapping your own product's opportunity space, and leaving with a concrete plan your team can execute.

Agenda

Morning: Foundations (9:00 – 12:30)

9:00 – 9:30 — Welcome and context setting What makes 2025–2026 the inflection point for product managers. How agentic AI differs from previous AI waves.

9:30 – 11:00 — The agent loop Breaking down perception, reasoning, action, and memory. Live walkthroughs of production agent loops. Where they break and why.

11:00 – 11:15 — Break

11:15 – 12:30 — Mapping your opportunity space Structured exercise: participants map their product's highest-leverage agentic opportunities using the 021:Shift framework. Group share-out.

Afternoon: Building (13:30 – 17:00)

13:30 – 15:00 — Design patterns and anti-patterns The six patterns that work in production. The four that look good in demos but fail in the field.

15:00 – 15:15 — Break

15:15 – 16:30 — Roadmap and strategy How to write agentic requirements. Evaluating model choices. Build vs. buy. Making the case to stakeholders.

16:30 – 17:00 — Closing and Q&A Personal action plans. Resources for continuing the journey.

What you will leave with

Learning Outcomes

  • ✓Distinguish between AI features and agentic workflows, and know when each is right
  • ✓Map your product's highest-leverage opportunities for agentic AI
  • ✓Design a lightweight agent loop your team can ship in a sprint
  • ✓Evaluate build vs. buy decisions for AI capabilities without vendor lock-in
  • ✓Lead your organisation's AI product strategy with a clear framework
On completion

Certification

Northeastern University certification badge

021:Events Certificate of Completion

Dates

Upcoming Workshops

What comes next

Bring This to Your Team

We run private and custom versions of all our programmes for product and engineering teams. If you want your whole team aligned on agentic AI — not just one person — talk to us.

Learn about team training